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The Little Kickstarter That Could

For about the last month I’ve spent a lot of my free time at work (and free time outside of work) monitoring a current Kickstarter campaign that my friend (and fellow blogger) Jamey is running to fund the second board game from Stonemaier Games.

Despite my best intentions everyday to not log into Kickstarter, I somehow always manage to make my way there, where I am then glued to the screen for hours, just waiting to see the progress on the project.

IMG_6022Prior to the launch of the project for Euphoria: Build a Better Dystopia, I had no doubts that it would be a success because I’d been fortunate enough to play the game through different levels of playtesting over the last several months and knew that it was a fun game, but I had no idea that it would gain the level of support (and funding) that it has thus far.

As of right now, the project has exceeded the initial funding goal by over 1660%, and the numbers only keep rising. Each time Jamey has laid out a stretch goal to increase game quality, it seems like the collective force of the internet (mainly just the backers) comes together to smash through the challenge, with the only question being “What’s next? We’re ready for it.”

From day one, this campaign went wild, as the initial funding goal was reached in about an hour. Since I’m usually off on Wednesdays (which is the day it happened to launch), I sat at my computer in utter amazement for that first hour or probably longer, unable to look away from the screen, since just the simple act of blinking seemed to make the numbers skyrocket.

The outpouring of support and camaraderie from backers all over the world is simply amazing. Normally when so many strangers are able to congregate in a public forum, you’d expect to see infighting (Reddit comes to mind here), or people trying to make waves, but on the Euphoria comment page, most of what has been said is positive, and there is a sense of community within this group of people who have come together to rally for a board game. Sure, there have been a couple of hiccups along the way, where some people questioned certain aspects of the project components, but once a reasonable solution was presented, it was back to business as usual with everyone happy about the decisions being made as well as the project’s progress.

In my head, I’ve been thinking of this project as “The Little Kickstarter That Could,” even though by now it’s clearly not just a little project anymore… currently it is the one of the most successful (to goal) Euro game projects in the history of Kickstarter.

With the last stretch goal being a huge jump ($300,000), and with about 24 hours left until the project funding ends, I just keep thinking to myself the famous phrase from from of my favorite children’s books “I think I can, I think I can,” because I have this feeling that even though hitting $300K seems like a long shot, if enough people pull together and rally that the next $45K needed to be raised to reach that goal will become a reality.

Throughout this entire process, I’ve been impressed with the level of detail and attention that has been paid to each backer comment, and it’s been quite a ride watching it all unfold from the sidelines. Just being an innocent bystander for this process has me dumbfounded about the amount of money that has been raised so quickly that I can’t even begin to imagine how Jamey or Alan must be feeling right about now… I’d venture a guess that it is somewhere between euphoric, and a feeling of “holy smokes, is this really happening?!?”

If my musings about this Kickstarter campaign have you intrigued about the project, I urge you to check it out before it’s too late, and maybe even back a copy or two… or ten (I hear board games make great gifts 🙂 ). I’m really excited to see the finished product, especially the cards and other custom components– but mainly the cards since I managed to snag an early spot that put my face and name on a character.

Even though it’s not over yet, congratulations are definitely in order for Jamey and Alan for a job well done on such a successful campaign and game! Way to go guys, and I can’t wait to see what’s in store next from Stonemaier Games. 🙂


One Response

  1. Thanks so much, Katy! I really appreciate you being a part of the process from beginning to end. 🙂

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